Is one of your characters in a bit of a jam?
Is
your plot thin and stumbling down the road to nowhere?
Do you WISH you had a character and plot because
right now you’re fresh out of both?
Well,
have I got a deal for you.
My friends,
you don’t need a pill, potion, or personal trainer.
All you
need is…
a light bulb.
Yes, the
good people of Tuft University have discovered that human beings who sit below
a bare burning bulb solve problems more quickly and demonstrate greater insight
than those forced to function under fluorescent.
Apparently,
the light bulb group solved “insight” problems nearly 40% of the time while everyone
else solved them at a pitiful 10% rate.
Then they
did a bunch of other tests and hocus-pocus analysis and determined that their
results had nothing whatsoever to do with the type of illumination…
and absolutely
everything to do with our cultural notion that light bulbs and creative ideas
go hand in hand.
Yep, believe
it and you see it, Baby.
But don’t
take my word for it.
Go get
yourself some light bulb moments…
by… uh…
Getting
yourself some light bulb moments.
PROMPT: Get blinded by science — try this at
home.